Get Your Podcast on Spotify: A Step-by-Step Guide

Are you interested in sharing your ideas, stories, or expertise through a podcast? Podcasting has become a popular medium for individuals and businesses to reach a wider audience and connect with their listeners. One of the most popular platforms for hosting and distributing podcasts is Spotify. In this article, we will guide you through the process of getting your podcast on Spotify and reaching millions of potential listeners.


Podcasting has emerged as a powerful way to engage with an audience, and Spotify, with its vast user base, offers an excellent platform to showcase your podcast. By following a few simple steps, you can make your podcast available to Spotify’s extensive listener community.

Creating Your Podcast

  1. Define your podcast’s niche: Determine the specific topic or theme that your podcast will revolve around. This will help you target a specific audience and establish your podcast’s identity.
  2. Plan your episodes: Create a roadmap of the content you intend to cover in your podcast. Decide on the format, episode length, and frequency of releases. Having a clear plan will keep you organised and consistent.
  3. Recording equipment and software: Invest in a good quality microphone, headphones, and audio editing software. Ensure that your recordings have clear audio quality to provide an enjoyable listening experience for your audience.

Preparing Your Podcast for Spotify

  1. Format and length: Consider the preferred format and length of your podcast. Spotify recommends using an MP3 file format and suggests keeping your episodes between 10 and 120 minutes long.
  2. Episode titles and descriptions: Craft compelling titles and descriptions for each episode. Make them informative, intriguing, and optimised with relevant keywords to enhance discoverability.
  3. Cover art: Design an eye-catching cover art for your podcast that visually represents your brand or the content of your show. The recommended size for cover art on Spotify is 1400 x 1400 pixels.

Submitting Your Podcast to Spotify

Create a Spotify account

If you don’t already have one, sign up for a Spotify account. It’s free to use and will serve as the platform where you manage your podcast.

Choose a podcast hosting platform

Submit your podcast

Once you have set up your hosting platform, follow the instructions provided to submit your podcast to Spotify. This typically involves providing your podcast’s RSS feed URL and filling out necessary details like title, description, and category.

Related Search: Best Podcast Niche Ideas

Optimising Your Podcast for Discovery

  1. Add relevant tags: Tags help categorise your podcast and make it easier for Spotify’s algorithms to recommend it to relevant listeners. Use specific and descriptive tags related to your podcast’s topic.
  2. Episode transcriptions: Transcribe your episodes and include them in the show notes. Transcriptions can improve accessibility and make your podcast more searchable by search engines and Spotify’s algorithms.
  3. Encourage engagement: Prompt your listeners to leave reviews, ratings, and comments on Spotify. Positive engagement signals to Spotify that your podcast is valuable and can lead to increased visibility.

Promoting Your Podcast on Spotify

  1. Share on social media: Leverage your existing social media platforms to promote your podcast on Spotify. Create engaging posts, share snippets, and encourage your followers to listen and share.
  2. Collaborate with other podcasters: Seek collaborations with other podcasters in your niche. Guest appearances or cross-promotions can help you reach new audiences and expand your listener base.
  3. Utilise Spotify’s promotional tools: Spotify offers promotional tools like playlists and featured podcast sections. Reach out to Spotify’s editorial team and pitch your podcast for potential inclusion in their curated lists.


Getting your podcast on Spotify opens up a world of opportunities to connect with a larger audience and grow your podcasting journey. By following the steps outlined in this article, you can ensure that your podcast is successfully listed on Spotify and optimise it for maximum reach and visibility.


Ques. Can I upload my podcast episodes directly to Spotify? 

Ans. Yes, you can upload your podcast episodes directly to Spotify using Spotify’s podcasting platform, Anchor.

Ques. Do I need to pay to submit my podcast to Spotify? 

Ans. No, submitting your podcast to Spotify is free of charge.

Ques. How long does it take for my podcast to appear on Spotify after submission?

Ans. It usually takes a few hours to a few days for your podcast to appear on Spotify after submission.

Ques. Can I monetize my podcast on Spotify? 

Ans. Yes, Spotify offers monetization options for podcasts through its Spotify for Podcasters program. You can explore advertising and sponsorship opportunities.

Ques. Can I track the performance of my podcast on Spotify? 

Ans. Yes, podcast hosting platforms provide analytics and insights into your podcast’s performance on Spotify, including the number of plays and listener demographics.

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